covid-19, epidemic, environment, sustainable, ethical, pandemic, pollution, fashion pollution, save nature, save the earth, green earth, eco-friendly, online shopping, e-commerce

The novel corona virus has shaken up the whole world through its widespread. We are also feeling the impacts on the economic with rising numbers of unemployment and closing down of small businesses. There is a global recession.
Dealing with the losses and self-isolation and being a sustainable activist i sat whole day contemplating about the whole scenario we have been put in. I sat whole day analyzed that there is parallel how virus has affected us and how we humans have affected our planet.

covid-19, epidemic, environment, sustainable, ethical, pandemic, pollution, fashion pollution, save nature, save the earth, green earth, eco-friendly, online shopping, e-commerce

Sustainability is just not a concept anymore rather it’s a way of living to our future generations should thrive for. It is about maintaining equitable condition across socioeconomic and geographical barrier. Sustainability seeks to demonstrate that there is a way for society to progress and prosper in harmony with the planet. It’s all about maintaining a fine balance between people and the environment.
When covid 19 virus invades its host, it disrupts the natural order of the biological system of human body. In similar way if we think our planet as a system we can easily analyze how we humans have invaded the planet earth and disrupted the system of our planet. What we know that the virus is replicating at high levels in the upper respiratory system for several days before people become symptomatic. Similarly humans started to spread all over the planet and it started to damage the planet causing climate change, global warming, rise in temperature, similar way the virus also causes dryness, coughing and rise in temperature in humans.

covid-19, epidemic, environment, sustainable, ethical, pandemic, pollution, fashion pollution, save nature, save the earth, green earth, eco-friendly, online shopping, e-commerce

Many things have changed in our daily lives, as we are forced to lock ourselves in doors; the nature is healing herself of the damages caused by us. There is less smog, cleaner air, cleaner river, less pollution and nature seems to bloom at its best enjoying the solitude and peace.
When new normal arrives we must leverage the changes that covid19 brought to our society as concrete examples of what we can achieve from our energy efficiency perspective. Many companies have found a way to accommodate with remote world policies. We need to focus on being self-reliant and should encourage and support locally produced essential and also buying from local artisans helping them to prosper economically. Generating more employment for skilled hands, minimizing waste of machinery, electricity resulting lowest producer of industrial waste. We should all be inspired to create and consume consciously. Hence collectively we can reduce the carbon footprint.

covid-19, epidemic, environment, sustainable, ethical, pandemic, pollution, fashion pollution, save nature, save the earth, green earth, eco-friendly, online shopping, e-commerce

We are sure,  if these narratives become a part of our conversation, then we can be hopeful that the sustainability movement will continue forward and be more powerful than even before.
 
Ambrish Kumar Jha
Co-Director
Arte-alter

 

Written by Ambrish kumar Jha